Overview
Brownstone Design & Co. is a boutique design consultancy specializing in sophisticated and timeless interior design solutions. They sought a brand identity that conveys elegance, warmth, and approachability while resonating with high-end residential and commercial clients.
Challenge
Brownstone needed a cohesive brand identity that would appeal to their clientele’s desire for luxurious, understated aesthetics. The brand had to stand out in a competitive market while remaining approachable and grounded.
Solution
I crafted a refined visual identity, including a series of custom wordmarks and stamp icons, to encapsulate Brownstone’s blend of sophistication and functionality. A calming neutral color palette, complemented by minimalist Instagram icons and story highlights, reinforces their aesthetic, seamlessly translating their brand across digital and print.
Impact
The new branding elevated Brownstone’s presence in the market, helping them attract a broader clientele seeking quality and elegance in design. This identity enables Brownstone to communicate their values effectively, setting the foundation for long-term brand growth.
